• بحث متقدم
تصميم الاعلان في مختلف وسائل الاعلام ( الاعلام المكتوب ، الاذاعة ، التلفزيون ، الانترنت )

تصميم الاعلان في مختلف وسائل الاعلام ( الاعلام المكتوب ، الاذاعة ، التلفزيون ، الانترنت )

  • تدمك:
  • المؤلف: د. أم الرتم سحر + د.عواج سامية +أ. أم الرتم عفاف + أ.رغيس إيناس + أ. طورش نور الهدى إيناس
  • الناشر: دار الأيام للنشر والتوزيع
  • كل الاقسام: وسائل الإعلام، الصحافة، النشر
  • سنة النشر: 01 Jan 1970.
  • عدد مرات التحميل: 502882 مرّة / مرات.
  • تم نشره في: الإثنين , 14 ديسمبر 2015م.

وصف الكتاب:

الإعلان أحد الأنشطة المهمة والأساسية في ميدان تسويق السلع والخدمات والأفكار في العصر الحديث، حيث أصبح يحاصرنا حيثما سرنا واتجهنا، ففي داخل المنزل نستقبل آلاف الإشهارات عبر شاشة التلفزيون، ومن خلال مطالعتنا للصحف والمجلات وفي الشوارع نجد كذلك العديد من اللافتات الإشهارية، وهذا فضلاً عن ما يطلّ علينا ونحن أمام شاشة الحاسوب ونحن نبحث في شبكة الإنترنت. وكل هذه المؤشرات تجعلنا ندرك مكانة الإعلان في حياتنا المعاصرة ومدى تفاعله مع كل مظاهر الحياة الإقتصادية والإجتماعية والثقافية، فقد أصبحنا نلمس كذلك إتجاهاً متصاعداً للتوسع في الإنفاق الإعلاني سواء على المستوى القومي أو على مستوى المنشآت الإنتاجية والخدمية من ناحية، وإستخدام وسائل الإتصال الجماهيري لنقل الرسائل الإعلانية إلى الجماهير المستهدفة من ناحية أخرى.

site.similarbooks

شاهد المزيد
أصداء الصمت
أصداء الصمت
  • تدمك:
  • المؤلف: عبد الله باشراحيل
  • الناشر: دار العلم للملايين
  • كل الاقسام: وسائل الإعلام، الصحافة، النشر
النسخة الورقية 25.69 AED
أحاديث الأحداث
أحاديث الأحداث
  • تدمك:
  • المؤلف: عبد الله باشراحيل
  • الناشر: دار العلم للملايين
  • كل الاقسام: وسائل الإعلام، الصحافة، النشر
النسخة الورقية 29.36 AED
قطوف من الحياة
قطوف من الحياة
  • تدمك:
  • المؤلف: سامي القباني
  • الناشر: دار العلم للملايين
  • كل الاقسام: وسائل الإعلام، الصحافة، النشر
النسخة الورقية 44.04 AED
إعجاز التواصل الحضاري الإعلامي
إعجاز التواصل الحضاري الإعلامي
  • تدمك:
  • المؤلف: حسن صعب
  • الناشر: دار العلم للملايين
  • كل الاقسام: وسائل الإعلام، الصحافة، النشر
النسخة الورقية 12.11 AED
الدولة الحديثة إعلام واستعلام
الدولة الحديثة إعلام واستعلام
  • تدمك:
  • المؤلف: حسن الحسن
  • الناشر: دار العلم للملايين
  • كل الاقسام: وسائل الإعلام، الصحافة، النشر
النسخة الورقية 22.02 AED
الرأي العام والإعلام
الرأي العام والإعلام
  • تدمك:
  • المؤلف: محمد الحسيني الشيرازي
  • الناشر: دار العلوم للتحقيق والطباعة والنشر
  • كل الاقسام: وسائل الإعلام، الصحافة، النشر
النسخة الورقية 51.38 AED
الصحافة الهزلية في تونس نشأتها وتطورها 1906-1956
الصحافة الهزلية في تونس نشأتها وتطورها 1906-1956
  • تدمك:
  • المؤلف: حمادي الساحلي
  • الناشر: دار الغرب الإسلامي
  • كل الاقسام: وسائل الإعلام، الصحافة، النشر
النسخة الورقية 22.00 AED
مقدمة مجلة الشهاب أنشأها الإمام عبد الحميد بن باديس
مقدمة مجلة الشهاب أنشأها الإمام عبد الحميد بن باديس
  • تدمك:
  • المؤلف: عبد الرحمن شيبان
  • الناشر: دار الغرب الإسلامي
  • كل الاقسام: وسائل الإعلام، الصحافة، النشر
النسخة الورقية 22.00 AED
شبكات بشرية وشبكات الكترونية مساحات جديدة للعمل الجماعي
شبكات بشرية وشبكات الكترونية مساحات جديدة للعمل الجماعي
  • تدمك:
  • المؤلف: مجموعة من المؤلفين
  • الناشر: دار الفارابي للنشر والتوزيع
  • كل الاقسام: وسائل الإعلام، الصحافة، النشر
النسخة الورقية 22.00 AED
الدعاية والاتصال الجماهيري عبر التاريخ : الجزء الأول حضارات الشرق القديمة
الدعاية والاتصال الجماهيري عبر التاريخ : الجزء الأول حضارات الشرق القديمة
  • تدمك:
  • المؤلف: برهان شاوي
  • الناشر: دار الفارابي للنشر والتوزيع
  • كل الاقسام: وسائل الإعلام، الصحافة، النشر
النسخة الورقية 56.00 AED
القائمة البريدية

اشترك الان في النشرة الاٍخبارية و ترقب استقبال افضل عروضنا علي بريدك الاٍلكتروني

روابط سريعه
قائمة الكتب

جميع الحقوق محفوظة © 2020

MessagesTimelineExceptionsViews24RouteQueries49Models183MailsGateSessionRequest
7.4.33PHP Version271msRequest Duration6MBMemory UsageGET b-{book}Route
    • Booting (82.46ms)
    • Application (188ms)
    • 1 x Application (69.29%)
      187.82ms
      1 x Booting (30.42%)
      82.46ms
      24 templates were rendered
      • guest.books.details (resources/views/guest/books/details.blade.php)3blade
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        0
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        1
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        similarBooks
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        7
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        8
        book
        9
        canDdownload
        10
        similarBooks
        11
        __currentLoopData
        12
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        13
        loop
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        0
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        9
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        10
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        11
        __currentLoopData
        12
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        13
        loop
        14
        title
        15
        books
        16
        href
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        0
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      • guest.home.book (resources/views/guest/home/book.blade.php)2blade
        Params
        0
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        1
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      • guest.home.book (resources/views/guest/home/book.blade.php)2blade
        Params
        0
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      • guest.home.book (resources/views/guest/home/book.blade.php)2blade
        Params
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      • guest.home.book (resources/views/guest/home/book.blade.php)2blade
        Params
        0
        key
        1
        book
      • guest.home.book (resources/views/guest/home/book.blade.php)2blade
        Params
        0
        key
        1
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      • guest.home.book (resources/views/guest/home/book.blade.php)2blade
        Params
        0
        key
        1
        book
      • guest.home.book (resources/views/guest/home/book.blade.php)2blade
        Params
        0
        key
        1
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      • guest.home.book (resources/views/guest/home/book.blade.php)2blade
        Params
        0
        key
        1
        book
      • guest.home.book (resources/views/guest/home/book.blade.php)2blade
        Params
        0
        key
        1
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      • guest.layout (resources/views/guest/layout.blade.php)15blade
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        9
        canDdownload
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        similarBooks
        11
        __currentLoopData
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      • guest.layout.header (resources/views/guest/layout/header.blade.php)16blade
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      • guest.layout.header.menu.mobile (resources/views/guest/layout/header/menu/mobile.blade.php)16blade
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      uri
      GET b-{book}
      middleware
      web
      uses
      App\Http\Controllers\Guest\Books\DetailsController@__invoke
      controller
      App\Http\Controllers\Guest\Books\DetailsController
      namespace
      App\Http\Controllers\Guest
      prefix
      where
      as
      books.details
      49 statements were executed, 11 of which were duplicated, 38 unique24.1ms
      bookmart_bookmart
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        • 17. /vendor/laravel/framework/src/Illuminate/Routing/Router.php:788
        • 18. middleware::bindings:39
        • 19. /vendor/laravel/framework/src/Illuminate/Pipeline/Pipeline.php:171
        • 20. /vendor/laravel/framework/src/Illuminate/Foundation/Http/Middleware/VerifyCsrfToken.php:77
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        • 19. /app/Models/BaseModel.php:17
        • 21. view::guest.home.book:2
        • 23. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 24. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 25. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        • 19. /app/Models/BaseModel.php:17
        • 21. view::guest.home.book:18
        • 23. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 24. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 25. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        340μs/app/Models/BaseModel.php:17bookmart_bookmart
        Metadata
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        Backtrace
        • 18. /app/Models/BaseModel.php:17
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        • 22. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 23. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 24. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        320μs/app/Models/BaseModel.php:17bookmart_bookmart
        Metadata
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        Backtrace
        • 18. /app/Models/BaseModel.php:17
        • 20. view::guest.home.book:28
        • 22. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 23. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 24. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        330μs/app/Models/BaseModel.php:17bookmart_bookmart
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        • 19. /app/Models/BaseModel.php:17
        • 21. view::guest.home.book:2
        • 23. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 24. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 25. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        • 19. /app/Models/BaseModel.php:17
        • 21. view::guest.home.book:18
        • 23. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 24. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 25. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        400μs/app/Models/BaseModel.php:17bookmart_bookmart
        Metadata
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        Backtrace
        • 18. /app/Models/BaseModel.php:17
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        • 22. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 23. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 24. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        360μs/app/Models/BaseModel.php:17bookmart_bookmart
        Metadata
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        • 18. /app/Models/BaseModel.php:17
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        • 23. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 24. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        • 19. /app/Models/BaseModel.php:17
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        • 23. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 24. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 25. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        290μs/app/Models/BaseModel.php:17bookmart_bookmart
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        • 19. /app/Models/BaseModel.php:17
        • 21. view::guest.home.book:18
        • 23. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 24. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 25. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        330μs/app/Models/BaseModel.php:17bookmart_bookmart
        Metadata
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        • 18. /app/Models/BaseModel.php:17
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        • 22. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 23. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 24. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        310μs/app/Models/BaseModel.php:17bookmart_bookmart
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        • 18. /app/Models/BaseModel.php:17
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        • 23. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 24. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        370μs/app/Models/BaseModel.php:17bookmart_bookmart
        Metadata
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        • 19. /app/Models/BaseModel.php:17
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        • 23. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 24. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 25. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        • 19. /app/Models/BaseModel.php:17
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        • 23. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 24. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 25. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        Metadata
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        • 18. /app/Models/BaseModel.php:17
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        • 22. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 23. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 24. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        320μs/app/Models/BaseModel.php:17bookmart_bookmart
        Metadata
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        • 18. /app/Models/BaseModel.php:17
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        • 22. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 23. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 24. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        Metadata
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        • 19. /app/Models/BaseModel.php:17
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        • 23. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 24. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 25. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        300μs/app/Models/BaseModel.php:17bookmart_bookmart
        Metadata
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        Backtrace
        • 19. /app/Models/BaseModel.php:17
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        • 23. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 24. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 25. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        320μs/app/Models/BaseModel.php:17bookmart_bookmart
        Metadata
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        Backtrace
        • 18. /app/Models/BaseModel.php:17
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        • 22. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 23. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 24. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        Metadata
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        • 0. 2720
        Backtrace
        • 18. /app/Models/BaseModel.php:17
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        • 22. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 23. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 24. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        Metadata
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        Backtrace
        • 19. /app/Models/BaseModel.php:17
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        • 23. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 24. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 25. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        Metadata
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        • 19. /app/Models/BaseModel.php:17
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        • 23. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 24. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 25. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        Metadata
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        Backtrace
        • 18. /app/Models/BaseModel.php:17
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        • 22. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
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        • 24. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        Metadata
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        Backtrace
        • 18. /app/Models/BaseModel.php:17
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        • 22. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 23. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 24. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        Metadata
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        Backtrace
        • 19. /app/Models/BaseModel.php:17
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        • 23. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 24. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 25. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        Metadata
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        Backtrace
        • 19. /app/Models/BaseModel.php:17
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        • 23. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 24. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 25. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        Metadata
        Bindings
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        Backtrace
        • 18. /app/Models/BaseModel.php:17
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        • 22. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 23. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 24. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        Metadata
        Bindings
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        Backtrace
        • 18. /app/Models/BaseModel.php:17
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        • 22. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 23. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 24. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        Metadata
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        Backtrace
        • 19. /app/Models/BaseModel.php:17
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        • 23. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 24. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 25. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        Metadata
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        Backtrace
        • 19. /app/Models/BaseModel.php:17
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        • 23. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 24. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 25. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        Metadata
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        Backtrace
        • 18. /app/Models/BaseModel.php:17
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        • 22. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
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        Metadata
        Bindings
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        Backtrace
        • 18. /app/Models/BaseModel.php:17
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        • 22. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
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        Metadata
        Bindings
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        Backtrace
        • 19. /app/Models/BaseModel.php:17
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        • 23. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
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        • 25. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        Metadata
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        Backtrace
        • 19. /app/Models/BaseModel.php:17
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        • 23. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
        • 24. /vendor/facade/ignition/src/Views/Engines/CompilerEngine.php:36
        • 25. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        Metadata
        Bindings
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        Backtrace
        • 18. /app/Models/BaseModel.php:17
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        • 22. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
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        • 24. /vendor/laravel/framework/src/Illuminate/View/View.php:143
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        Metadata
        Bindings
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        Backtrace
        • 18. /app/Models/BaseModel.php:17
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        • 22. /vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:59
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        Metadata
        Backtrace
        • 14. /app/Http/View/Composers/LayoutComposer.php:18
        • 16. /vendor/laravel/framework/src/Illuminate/Container/Container.php:843
        • 17. /vendor/laravel/framework/src/Illuminate/Container/Container.php:681
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        Metadata
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        Backtrace
        • 16. /vendor/laravel/framework/src/Illuminate/Support/Traits/ForwardsCalls.php:23
        • 19. /app/Content/Models/PagesRepository.php:48
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      App\Content\Models\DataBaseModel
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      App\Models\Product
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          _token
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          []
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          /b-164978
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          status_text
          OK
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          html
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